Steinbrenner stokes Media frenzy

Hank Steinbrenner's distracting rants are a headline writers dream and a team in transitions nightmare. The Gotham tabloid industry is hitting on all cylinders since the new Boss added fuel to their fire.

In the meantime, there are baseball games to be played. The young players, trying to establish themselves, now have more to deal with. A tough job just got tougher. Joba Chamberlain, who flew through the minors last season and arrived in the Bronx in time rescue the bullpen, has a new goal. "We need a Beckett, we don't have one, and he's the one that can do it."--The new Boss one day after having a chance to calm down. Got that kid? The #1 starter, down the stretch, but take your time, we want to be patient with you.

Buck Showalter, now an ESPN analyst, formerly a key component in rebuilding the Yanks into a dynasty, says "People are assuming he will step into a starter's role and dominate. If he goes to the rotation and doesn't live up to expectations it could hurt him."--(Paraphrased) Thanks to Hank the expectations are now sky high. Chamberlain should get an audition in the rotation, at the appropriate time. If he is a top of the rotation guy, the job is his. If it turns out that he needs time--a virtual guarantee--to develop, and is the next 5 inning wonder he will be viewed as less than successful. Welcome to the Big Apple kid.